2014 to explore the global printing industry trends
Having gone through the 2008 financial crisis, the development of the printing industry stalled. Weak market demand directly facing the industry overcapacity problem. Then after several years of adjustment, in 2014 the printing industry will show how the characteristic?
Since the international financial crisis in 2008, the instability of the global economic environment, increased uncertainty, the impact of the financial crisis presents a long-term, complicated trend. The depth of the current global economy has entered a period of adjustment, the overall recovery is difficult and tortuous. In the current economic situation, the world's printing industry will face what opportunities and challenges?
American printing companies a total of more than 5,000, nearly one million practitioners. Currently printing firm sales in more than $ 140 billion. Printed in USA owners want to include commercial printing, newspaper printing and packaging printing. 2011 Printed in USA Products Revenue $ 145.12 billion, with annual sales of $ 45.61 billion ink, printing supplies, annual sales $ 10.28 billion, with total annual sales of $ 1,190,160,000,000 printing materials in the global market are in the lead position. Faced with new opportunities for the printing industry, new areas, NAPL's "state of the industry," the survey shows that in the next 2 to 3 years of the fastest growing industries: color digital printing, variable data printing, color wide-format printing, network printing, etc. digital printing industry, and traditional offset printing, wide format printing and other printing monochrome slow growth.
Germany, Europe's largest and the world's top four printing market, with a total $ 38.9 billion, more than 9700 companies in the printing industry, the number of employees 150 000, an average of 16 people per company, the average annual turnover of $ 3.9 million. According output, the top three German printing industry is packaging, printing, advertising printing, commercial printing, accounting for 80% of the printing market. Classification by printing process: Offset 42%, accounting for 21% flexo, gravure accounted for 13%, digital printing accounted for 12%, other 12%. Printed in Germany exports to 4.1 billion euros, the main exporting countries are Switzerland, Austria, France, Holland, England; imports of 1.8 billion euros, the main importing countries are China, Britain, France, Poland, Austria. In Germany, to promote the development of the printing industry is highly competitive retail industry and a very healthy book market. Environmental characteristics of the German printing companies which are high quality and strong competition, these are the German printing and paper technology vendor supports.
Associated with the print media market environment linked to the Japanese printing industry undergoing significant changes, such as long-term economic stagnation, popular variety of information media, the birth rate decline and the aging of society and the 2011 earthquake in eastern Japan. Compared with the previous year, in 2012 the total amount of Japanese printing machinery and equipment production fell by 2.1%, printing equipment exports fell by 11.9%. Japanese market for capital injection will continue to take a cautious wait and see attitude, forward to economic recovery. Those printing company can not adapt to changes in the market will continue to collapse. Around the industry, the business model reform and to adapt to the digital and electronic media innovation as the core of the debate will always continue.
According to the British Printing Industry Association statistics, the UK printing industry turnover of more than £ 14.3 billion, is the world's fifth largest producer of printing, there are approximately 10,500 printing companies, 140,000 employees. After 2008, reducing the need to print small industry, the printing industry began to adapt to the digital commercial printing decline, packaging and printing growth. The face of opportunities and challenges, PSP (print service providers) and MSP (marketing service providers) aware of the need to understand the customer's business, to understand other channels open up to print in collaboration with other channels. "The traditional high yield, low-margin print is declining, while consumer demand for high-quality, personalized printed in the growing demand for our target market is the field of high value-added printing. Very pleased we produce every future print is different - every one should have high-quality products at a reasonable price, "general manager Michael • PCS director Todd says at the Third international Printing industry development Forum.
Italian printing industry sales in 2012 amounted to about $ 2.7 billion, with exports of about $ 2.2 billion, of which exports of packaging, printing and paper products industry accounted for 70%, the printing industry exports accounted for 20%, other 10%, the main exporting countries the United States, Germany, China and France. According to statistics, in 2012 the Italian printing industry total exports to China amounted to $ 153 million, is China's fourth largest overseas suppliers, is China's packaging and printing paper products processing equipment and the largest overseas supplier. Italy or packaging and printing paper products processing equipment and the second largest exporter after Germany. Italy accounts for the printing industry in the EU 13%, down 14%, but the proportion is still behind Germany and the United Kingdom, ranking third; 17% in the EU paper products processing industry, an increase of 9.4%, second only to in Germany, in second place. Packaging is a major development in the field of global consumption, so the packaging printing and processing dominate the global printing industry. Italy has a mix of the latest inventions of narrow processing presses, equipped with small carts gravure, flexo printing machine for packaging as well as a new generation of UV curing lamp UV inks. Today, the development of new printing technology and printing materials for industrial printing opens up new perspectives, such as luxury packaging market is booming, "sustainable packaging" depends on the new environment came into being, as well as intelligent packaging, nano-inks, electronic and biomedical applications, "film" instrument (RFID, OLED, e-paper).
Emerging economies will achieve greater growth in the printed output, India as the second largest developing country, will become the printing industry's fastest-growing countries. High Bonaventure president of the All India Confederation of printers noted: in 2011, India achieved a 73% printed output of substantial growth. In other countries, the growth rate in Russia is 69%; growth rate of China, Venezuela and Ukraine are about 60%; Indonesia and Malaysia achieved a more than 50 percent growth. In India, the printing accounted for about 2% of GDP, and create 18.7 billion euros. Indian print media output is expected to increase to 2015 € 22.7 billion.
Indonesia is the largest economy in Southeast Asia. Industry accounted for the largest share of GDP, was 46.5%, services accounted for 38%. Indonesia's print production and GDP growth rate is about the same, 6% to 7%, similar to other developing countries. Among them, the growth rate of 6.3 percent packaging, higher than the growth rate of newspapers and magazines. 80% web offset and sheetfed offset printing output value accounts for; flexo share value followed, but only about 7%; digital printing output value of the share is very small, but is experiencing a period of rapid growth .
In summary, the countries are multi-angle stimulate market demand, and ultimately promote the development of the printing industry.